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After 18 years of a pursuit for a new, revolutionary skincare solution, Perricone MD introduces its High Potency Growth Factor Firming & Lifting Serum, which harnesses the power of the brand’s newly developed proprietary polyamine technology.

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This three-tiered complex with a combination of new ingredients like polyamine growth factor, eggshell membrane, and encapsulated retinol is capable of delivering fast anti-aging results. Skin is improved, with plumpness, texture, strength, cushion, bounce, and resiliency receiving new life for a rejuvenated appearance.

         The polyamine growth factor is synthetically derived, replicated on the molecule found in all living things. As the average person ages, smaller amounts of this molecule are produced, affecting cellular growth, skin elasticity, and collagen production in the negatives. The growth factors are building blocks that help the skin renew and the product’s unique ingredients help to replenish it.

         The new serum features eggshell membrane, which is clinically proven to nourish and protect and is a favorite among the Perricone brand’s loyalists. Designed by nature to protect the egg white and yolk, that concept is mimicked as a barrier, supporting, protecting, and regenerating collagen, elastin, and cellular renewal to improve skin elasticity.

Eggshell membrane is mimicked as an ingredient helps protect, support and regenerate collagen, elastin, and cellular renewal

         The final member of this trifecta of youth-boosting ingredients is encapsulated retinol, a stabilized version of vitamin A. Side effects and the probability of destabilization is negated by the improvement of the serum’s ability to penetrate the skin’s surface for optimal results. The High Potency Growth Factor Firming & Lifting Serum gives retinol the ability of slow-release, which has both immediate and long-term skin benefits.

         “After many dedicated years of research and development, we’ve brought the High Potency Growth Factor Firming & Lifting Serum to market with a combination of proprietary polyamine growth factor and other key sciences,” says Dr. Perricone. “The polyamine growth factor plays a pivotal role in the skin’s structural integrity for strengthening and ultimately generating a more youthful, radiant complexion. This makes the High Potency Growth Factor Firming & Lifting Serum unlike anything on the market.”

         This day and night treatment can be used on a variety of skin types. According to consumer testing, over 88% of respondents noted smoothened fine lines, 87% could feel they had more resilient skin and 85% felt that skin was firmer and saw improved texture. Additionally, 84% noticed an improvement in skin elasticity, a brightened appearance, and reduced wrinkles.

PERRICONE MD’s High Potency Growth Factor Firming & Lifting Serum is available at Rustan’s Makati, Rustan’s Shangri-La, Rustan’s ATC, and Adora Greenbelt, and on <rustans.com>

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