Luxury Sleeping Systems Brand Derucci Opens Its Flagship Store in Old Manila - The Scene

Old Manila, the country’s original premiere shopping district, has a hidden wealth of products and treasures. Derucci, a leading brand in healthy sleep systems, is just one of them. Recently, David Shi (Derucci’s General Manager) and new brand ambassador Kim Chiu introduced the company to the Philippines in an elegant launch party at the Manila Hotel. The store is located at Binondo, a fitting venue to cater to the area’s discerning clientele and patrons.

Established in 2004, there are 2,200 showrooms around the world. The Philippines now joins a list of prestigious, luxury destinations that include the likes of Egypt, China, Hong Kong, Australia, Germany, Dubai, France, Italy, Japan, Canada, and the United States. Derucci longs to rise about the rest, developing and creating innovative designs in beds, mattresses, and other bedroom furniture items that cater to a client’s utmost comfort. The brand’s skilled team creates tailor-made products that benefit both the both the body and mind, while being aesthetically pleasing to the eyes, all at the same time.

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Zheng Yuan Da, David Shi, Naida Angping, Carlos Chan, Kim Chiu, Deng Jun, Wilfredo Keng, Jameson Lim
Zheng Yuan Da, David Shi, Naida Angping, Carlos Chan, Kim Chiu, Deng Jun, Wilfredo Keng, Jameson Lim


The brand also take pride in using only the highest quality materials for their products. Some of their global partners include Italy’s Technogel, Belgium’s Rako, Germany’s Otten, Italy’s Salvadori, ARTILAT N.V., Italy’s Lamborghini, Switzerland’s DOC Corporate, and Belgium’s Kmart. Their designs, find a balance between European aesthetics and modern engineering.

“Derucci is committed to providing our customers with comfortable yet contemporary bedroom mattresses and furniture of the highest quality. We spend more than 1/3 of our lives sleeping, so why shouldn’t we prioritize getting ourselves a bed that’ll ensure us the best night’s sleep?” said Mr. Damien Raymond Ty, Derucci Philippine’s Corporate Secretary.

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Kim Chiu and David Shi of Derucci International Holdings Ltd. together with the Incorporators of Luxury Supreme Ventures Inc. toast the arrival of De Rucci in the Philippines during the launch party at Manila Hotel.
Kim Chiu and David Shi of Derucci International Holdings Ltd. together with the Incorporators of Luxury Supreme Ventures Inc. toast the arrival of De Rucci in the Philippines during the launch party at Manila Hotel.


Actress Kim Chiu has come on board the be the face of the brand. Chiu’s hard work in the entertainment industry has made her an enduring star and staple in television and films. She says Derucci is the ideal brand that fits her busy lifestyle. “With my hectic schedules, I usually have to sneak in a nap while on the road, and since it’s only a few minutes or hours at a time, it greatly affects my energy and mood for the day. This is why I believe that we should invest in the perfect bed because there’s nothing more important than getting quality sleep. When we sleep, that is when our body recharged and heals it itself,” mentioned the sough-after personality.

With the launch of the new store in Binondo, the team at Derucci is inviting you all to come by and experience the world of luxurious sleeping yourself. Mr. Ty mentions, “With Derucci, discover the true benefits of luxury with a sleep system that’s designed specifically for you. Try our beds and mattresses to experience something truly life-changing!” See you at Old Manila!

Derucci is located at Unit 4 & 5 Ground Floor, The Teoff Centre, 355 T. Pinpin Street corner San Vicente Street, Binondo, Manila, Philippines. For more information, visit www.derucci.com.ph. Check out their Instagram: @derucci_ph or email them at [email protected]. Call them at 09274789478 or 7174676.

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