An It Girl For An It Brand: Krystal Jung is the New Face of AHC - Lifestyle Asia

From hot summers to cool winters, AHC is the go-to brand of many Korean women, including It Girl and new global face Krystal Jung

Among the many It Girls of Korea today, one name stands out. Krystal Jung, whose career as an idol and actress has spanned 21 years, now, is the newest global brand spokesperson for beauty brand AHC.

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She joins the present and past roster of women like Son Ye-jin, Oh Yeon-seo, Cho Hye-joo, Anne Hathaway, and Aimee Song.

According to the brand, Jung is “a force of nature and rightfully a perfect choice to represent a well-loved and iconic brand such as AHC.” Her inspiring career, which has proved that anything is possible when you believe in yourself, matches with the ethos of AHC’s beauty philosophy: beauty is not a destination, but a beautiful journey. 

In an exclusive virtual media meet and greet, Jung mentioned she was impressed with AHC’s vision of sharing the Gangnam aesthetic spa experience with all women.

“I think this vision makes AHC more special. People can experience amazing results at home just by owning their AHC products,” she says.

An It Girl For An It Brand: Krystal Jung is the New Face of AHC
Luminous Glow Eye Cream For Face – Photo by AHC

According to Jung, her favorite products are the Luminous Glow Eye Cream For Face. Made with antioxidant-rich ingredients such as Gluta-I (™) Complex, the product is clinically proven to holistically brighten skin and reduce wrinkles in 14 days.

“I love to use [this when] I feel like my skin needs a little brightening,” she said. Jung does not just limit this product to her face. “Apply it on your neck, elbow, knees, and the areas that want to brighten up.”

An It Girl For An It Brand: Krystal Jung is the New Face of AHC
Essential Real Eye Cream For Face – Photo By AHC

She also uses the Essential Real Eye Cream For Face, formulated with 12 natural peptides and 7 patented vegetable protein moisturizers known to give skin a healthy glow.

The use of microsome technology enables faster absorption to the skin and nourishes the whole face. Texture and tone are improved for a youthful glow. “Sometimes I layer the eye cream twice depending on my skin,” said Jung, adding “And never forget the neck!”

An It Girl For An It Brand: Krystal Jung is the New Face of AHC
Age Defense Real Eye Cream For Face – Photo by AHC

Jung mentioned that nowadays, she looks at products that target aging. “I use AHC’s best anti-aging toner, serum, and masks, including the Age Defense Real Eye Cream For Face.”

This new product uses AHC’s exclusive Gold Peptive ™ ingredient, whose particles are 1/300 the size of a human pore. This makes absorption more effective and is clinically proven to fight seven sights of aging in just seven days. “I apply it to all wrinkles I see. Also, I recommend our viewers [to] massage the cream into their skin thoroughly. You may also use a face roller, which helps distribute the product evenly.”

 Fun and personable, it is no surprise AHC chose someone like Jung to front the brand. This synergetic combination of one of Korea’s most beloved faces, and one of its most famous skincare labels are a match made in heaven.

When asked what advice she would give to her 16-year-old self, Jung says “Eat healthier, take care of yourself, use products that are proven to be effective, stay true to your dreams because they’re about to come true and above everything else, don’t compromise on yourself!

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