Folkloric Swedish Romance Meets Female Power at the H&M’s A/W 2016 Launch - Lifestyle Asia

H&M, one fast fashion’s retail giants recently launched its newest H&M Studio collection for Autumn / Winter 2016 at their flagship store in SM Makati. Social Media Influencers Joey Mead King, Cat Arambulo Antonio and Andie Manzano Reyes were some of the VIP’s seen wearing the season’s latest pieces that showcase rich details from that highlight precision of cut in the tailoring to the embroideries that appear throughout the collection that have Swedish folkloric influences in both silhouette and embellishment. DJ Jujin Samonte and Paolo Castro livened up the launch with their mix of classic and EDM songs that helped pump up the energy of the guests who literally shopped till they dropped.

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