Beauty Break: Cara Delevingne is Rebel Cool in the New Jimmy Choo Campaign - Luxe Living

Model Cara Delevingne has been a pop culture staple since her breakout in 2012 as the British Fashion Award’s Model of the Year. Since then, she made her transition to Hollywood movies, appearing in such notable films like Paper Towns (2015), Suicide Squad (2016), and Valerian and the City of a Thousand Planets (2017). Today, Delevingne acts as a voice of a new generation, using her powerful platform as a celebrity to champion several causes such as women’s health, gender identity, and discrimination. Known for her eclectic style, effervescent personality, and cool-girl red carpet persona, Jimmy Choo was quick to take notice. Embodying the fun glamour of the brand’s upcoming Cruise 2018 collection, they asked her to come on board as the new face of a fashion film, advertising campaign, and editorial shoot. 

For this week’s beauty break, we look at the Jimmy Choo fashion film, Shimmer in the Dark, in which Delevingne plays muse to the UK-based brand. Directed by Australian filmmaker Lorin Askill, the film is inspired by Creative Director Sandra Choi’s vision of Dancing Choos. The brand describes the vibe of the collection as “disco and sparkle and dressing up for a night out”. Shot in New York City, the short film follows Cara’s night time adventures around the Big Apple, played to the tune of I Get Lifted by the seminal 1970s artist KC and the Sunshine Band. Cara moves around the streets of Manhattan, stopping traffic in eye-catching ensembles matched with her crystal embellished boots and glitter CANDY bag. She makes the city her large runway, before arriving at her final destination, the appropriately named club IWANTCHOO.

“As a model and as a creative, Cara’s personality has always shone through her work and her fun-loving but glamorous attitude perfectly reflected the Jimmy Choo woman for Cruise 2018,” said Creative Director Sandra Choi. “Powerful and seductive, feminine and effortlessly glamourous, this season isn’t about one look, it’s about the many ways a woman might dress up for night on the city—but always with a playful allure. The shoot and film both perfectly capture the sense of anticipating and infection energy that a night out can bring.”

To accompany the short film, an exclusive advertising campaign and editorial shoot was lensed by British Photographer Tom Craig. Acting as an insider of Cara’s night out, Craig documents the different moods of the party girl from her all-important pre-prep session to her wild celebrations at the Jimmy Choo club. Rob Zangardi and Mariel Haenn has come on board for styling. Makeup artist Kate Synott (for the editorial shoot) and hairstylist Mara Roszak complete the team for beauty. Scroll down to see images of Cara Delevingne in Jimmy Choo’s Cruise 2018 campaign for this week’s Beauty Break…  

Jimmy Choo is located at Shangri-La Plaza Easy Wing and Rustan’s Makati


By Chino R. Hernandez

Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo's Cruise 2018 Campaign
Cara Delevingne in Jimmy Choo’s Cruise 2018 Campaign
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